Color.

Our color palette speaks of our brand's heritage, and is designed to support recognition and impact across the brand. This section defines how our colors should be used across digital and print to maintain a cohesive visual language.

Primary Color Palette.

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Primary & Accent Colors

These are the core colors of our brand and should be used as the primary palette across all applications.

Primary Colors
Accent Colors

Tints & Gradients.

Tints extend the primary palette, providing flexibility while maintaining consistency. Use tints to introduce contrast and hierarchy rather than introducing new colours.

Dark Green
Tint: 100%
Dark Green
Tint: 80%
Mid Green
Tint: 100%
Mid Green
Tint: 80%
Mid Green
Tint: 60%
Pale Green
Tint: 60%
Gradient
Black to Dark Green

Ready for more?

Find out about the rest of our core visual elements and how to ensure clear, distinctive, and consistent branding across every touchpoint.

Logo

Our logo is the most recognizable expression of our brand. Always use it with care and consistency.

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Typography

Our typography sets our tone of voice, reinforces our personality, and ensures legibility across digital and print.

Read More